Wednesday, December 31, 2008

Advertisement to Go

Jessie Atkin posted a blog on Digital Landing. Read about the latest advance in the advertising world.

Billboards are so last week, lets bring television commercial style to the stagnant style of city advertising. That’s just the idea behind a new evolution in New York City Busing.

The buses won’t only come equipped with the equivalent of a side style television screen but a GPS system as well, ads will then specify themselves depending on the neighborhood and time of day.

It’s quite an idea in the advertising world, and I won’t say it’s not going to work, it probably will. What I do have to say is it’s getting creepy how far into my head advertising is beginning to penetrate.

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